Abstract

Although the development of Chinese medical and aesthetic industry is relatively mature, the challenges posed by homogeneous products and high risks in the medical and aesthetic industry still pose a threat to the operation and development of the industry market, resulting in the slow development and innovation of Chinese medical and aesthetic industry, and calls on all parties to strengthen supervision. These problems have had a huge impact on the development of medical beauty in China. In the context of public health, where should the medical beauty industry go, where should the future focus of the medical beauty industry be, how to create healthy medical beauty products, and how to enhance consumers' confidence in medical beauty products are all problems that need to be solved. Therefore, we need to consider how to formulate effective policies to adapt to and guide the medical beauty consumer market. We should not only compound consumers' consumption concepts, but also promote the vigorous development of the industry, so that Chinese medical and aesthetics outstanding technical and service advantages in the entire international market to attract consumers from all countries. Therefore, in the context of public health, it is of certain value and significance to study the impact of the problems existing in the development of the medical beauty industry on the medical beauty market industry.

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