Research on the development of BYD based on SWOT and Financial analysis

Abstract

With the continuous maturity of new energy utilization technology in the future, BYD, as a leader in the new energy industry, will usher in a greater development opportunity. Through SWOT analysis of BYD's financial indicators in recent years, we can draw the following conclusions: BYD has a stable financial situation, outstanding technological innovation ability, strong cost control ability, and obvious advantages; However, the market competition is fierce, and brand influence needs to be improved. At the same time, it faces threats such as rapid technological updates and uncertainties in the international trade environment. Therefore, BYD should fully utilize opportunities such as policy support and market demand growth, strengthen brand building and technological research and development, improve market competitiveness, and respond to potential risks and challenges. In summary, by using the SWOT analysis method to conduct in-depth analysis of BYD's financial indicators in recent years, we can not only understand the company's operating status and competitive advantages, but also discover the challenges and potential risks it faces. This will help investors and decision-makers make more scientific and reasonable strategic decisions, providing strong support for the future development of the company.