Research on the Construction Path of Network Marketing Wisdom Classroom in Application-Oriented Undergraduate under the Background of “Internet +”

Abstract

Application-oriented undergraduate colleges and universities shoulder the significant responsibility of training comprehensive applied high-quality talents in the field of network marketing for China. Under the background of “Internet +” era, the social demand for network marketing practical talents is increasing day by day, which puts forward higher requirements for the training of network marketing talents in application-oriented undergraduate colleges and universities. Accordingly, this paper constructs the wisdom classroom path of application-oriented undergraduate university network marketing to promote the deep integration of information technology and applied education, which comprehensively improves the education and teaching quality of application-oriented undergraduate.