Research on the Construction of Regional Intelligent Tourism Service Platform—Take Zaozhuang for Example

Abstract

This paper, taking Zaozhuang as the research object, expounds the construction achievements and problems of the existing Zaozhuang intelligent tourism service platform, and puts forward a service platform for the construction of large data of intelligent tourism. Based on the large data of tourism, the model builds a data center around three aspects of the management, marketing and service of intelligent tourism, and builds the six brigades. The application service platform is used to build a large data application subsystem of different functions. Each thematic application subsystem relies heavily on big data to fulfill the great data, to realize large data collection, storage, analysis and application of intelligent tourism. At the end of the article, from the perspective of managers, some suggestions are put forward for the implementation of Zaozhuang intelligent tourism service platform. The transformation and upgrading of tourism in Zaozhuang will enable the transformation of new and old tourism momentum.