Abstract

With the rapid development of the Internet, people's emotional sustenance has gradually shifted from offline to online. The communication channels and effects of social media have also received widespread attention from scholars and audiences because of the increased uncertainty and mobility of the audience, showing characteristics such as "neo-tribalization". At the same time, the dissemination of oral description images has also become one of the hot issues in the field of oral history research. This article attempts to analyze the promotion and application of oral description images and the development strategies and significance of social media compatibility from the perspective of social media and oral description image dissemination.

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