Abstract

Modern message technology represented by mega data analysis technique supplies split-new idea and mode for the reform of traditional enterprise supply chain management. Perfect supply chain management can help enterprises quickly obtain market demand, order allocation and production planning, so as to improve the effectiveness of internal management. But in the context of mega data, the supply chain capability administration and control mode of enterprises is also facing great impact and challenge. This paper analyzes the status quo of the supply chain of Chinese auto companies and puts forward a research on the supply chain capacity control of an automobile enterprise based on mega data analysis technique. Based on the investigation and analysis of 160 employees of an automobile enterprise in China, and the comparison of cost, scientificity and standardization between traditional supply chain and mega data technique supply chain, the paper talks and analyzes the consequent, and proposes the development strategy of supply chain capacity administration and control of automobile enterprises under mega data analysis technique. It offers technical support for the growth of supply chain administration and control of automobile enterprises. The research in this article plays an significant role in further boosting the use of mega data analysis technique in automobile companies.KeywordsMega data analysisSupply chainCapacity control

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