Research on Personal Business Information Service based on Big Data

Abstract

With the development of the times, e-commerce has affected people's lives in all aspects. The user's demand for e-commerce is more targeted, which makes the personal information service system based on the big data become a topic of increasing concern. Through the establishment of the personal information recommendation service pattern based on big data and analysis the factors affecting the user's decision, we can meet the needs of users, make our groups stable, improve service quality, and illustrate the feasibility and effectiveness of the model.