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Abstract
As the competition among enterprises becomes more and more fierce, the shortcomings of the traditional operation mode of enterprises begin to appear. They all begin to try the transformation of light assets to reduce the pressure brought by procurement cost or labor cost. Asset-light enterprises focus on product research and development and marketing, and the rest of the business will be completed by suppliers in the form of outsourcing, but the corresponding risks also appear. The capital structure of asset-light enterprises has particularity, which makes it difficult to identify financial risks. How to identify, prevent and control financial risks is the focus of current asset-light enterprises. Taking Li Ning as an example, this paper studies its financial risk management under the asset-light operation, and puts forward targeted measures such as dispersing financing risks, strengthening the control of investment activities in advance, and strengthening the management of operational activities, so as to improve the financial risk management mechanism formulated by the enterprise.
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