Research on coupling intellectual property and open business model

Abstract

In order to keep sustainable excellent, the corporation must constantly innovate on creating market values, that is the open innovation of business model. The open business model means enterprise knowledge resources will be shared and transferred, the corporation has to use a variety of ways to manage intellectual property to match the open business model. Based on these, this paper expounds the natures and necessities of business model and the open business model. Also we analyze the mutual influences of the intellectual property rights and open business mode, and put forward to connect intellectual property rights and open business model and build open business model based on intellectual property rights(IPR). Finally we give a successful case analysis, and hope this paper can have certain significances on the innovation of corporation business model.