Research on Comprehensive Evaluation of Public Cultural Service Level by Using AHP Method

Abstract

This paper constructs the public cultural service level evaluation index system. And considered with the advantages and disadvantages of AHP method and principal component analysis (pca), the index system is combination weighted by multiplicative integration weighting method. It may overcome the defect of subjective and objective weight of empowerment. Furthermore, the level of public cultural services of 31 provinces, cities and autonomous regions are evaluated with the method of comprehensive evaluation. Therefore, conclusion is that the overall level of public cultural services level is not high, the services are irrelevant to the development of the economy, and there are gaps in various areas. With the advancement of the people's livelihood construction in our country, the significance of public culture service, as an important part of public service, for the construction of socialist advanced culture has draw extensive attention of the government (1). However, with the rapid development of economy, the contradiction in the field of our country public cultural services has been highlighted. The main contradiction is that the public cultural services level seriously lags behind the rapid growth of the people's actual demand and developed countries'. Therefore, the scientific measure on the level of public cultural services for our country performs theoretical and realistic significance for boosting the construction of public cultural services, and promoting sustainability and normalization. At present, the beneficial attempt for evaluating public cultural services has been carried on several provinces, cities. Some relevant regulations were successively formulated. The regulations provides a perspective and framework for our country to build and perfect the construction of public cultural services (2). However, the research on public culture service level evaluation of our country is in primary stage. Corresponding construction standards and requirements have not been established and issued in most domestic areas in our nation. There is no authoritative evaluation index system and evaluation method, which need researchers and officers build a scientific normalized, standardized index system. The system may conduct the quantitative analysis on level of public cultural services system and promote evaluation and decision optimization (3)