Abstract

The growing accessibility of internet service, especially in the Internet Plus era, supported mass customization in the apparel industry. As mass customization emphasize on providing individually-designed products and services to meet every customer requirement, the advanced Internet-based service systems help achieve high process flexibility and integration. In this paper, we studied the triangle relations among consumer, brands’ designer, and manufacturer in collaborative design process in apparel mass-customized product development. As well as explained the advanced technologies enabling collaborative design process, such as toolkits for co-design, 3D body scanning, and CAD systems. We finally gave three feasible recommendations for apparel industry to apply mass customization strategy.

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