Abstract
With the rise of social media platforms and the pervasive influence of idealized body standards, women are increasingly exposed to images and messages that perpetuate unrealistic beauty ideals. This study aims to explore the impact of social media on women's body image perception and its subsequent effects on their mental health and well-being. A comprehensive literature review is conducted to gather insights from existing research, followed by an analysis of primary data collected through surveys and interviews with women of different age groups. The findings reveal that the social media environment exerts significant pressure on women to conform to narrow beauty standards, leading to increased body dissatisfaction, low self-esteem, and heightened levels of anxiety. The paper concludes with recommendations for individuals, social media platforms, and society at large to mitigate the negative impact of social media on women's body image and promote a more inclusive and positive online environment.
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