Abstract
Annotation: In the article, based on a long study of ways to optimize the process of cognition, the place of the new category "representation" in B. Bloom's taxonomy is considered. The newly introduced category “representation” is located after the category “Knowledge” and before the category “Understanding”. Experimentally, out of 50 concepts, meaning verbs of action, revealing the essence of the process of an active presentation, on which the understanding of the information received depends, 10 are singled out, which most fully reveal the main patterns of creating a bright, clear, long-lasting presentation. The use of the “Representation” category in organizing the cognitive process improves understanding, develops logic, scientific and practical thinking, and more effectively forms the formation of professional skills and abilities of specialists.
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