Abstract

American cultural diplomacy has taken on fresh significance in the wake of the September 11 attacks on the United States and there has been increasing support within the US State Department for initiatives to promote the diplomatic role of culture in the ‘war against terrorism’. This article considers one such initiative: the photographic exhibition, After September 11: images from Ground Zero which is touring the world over three years with substantial support from American diplomatic missions. This exhibition is clearly intended to shape and maintain a public memory of the attacks on the World Trade Center and their aftermath. As such, it is a fascinating initiative in cultural diplomacy that echoes structures of Cold War propagandizing yet asks fresh questions about the role of visual culture in American foreign policy in the digital age. The article examines the origins of this exhibition and considers tensions that exist between its aesthetic components and the ideological framework that surrounds its implementation.

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