Abstract
Baudrillard, the “most famous theorist of simulation,” exists on the margins of the emerging field of computer game studies where he most often appears as a perfunctory reference to “postmodern” theory that the emerging discourse supercedes in its passage to specificity. By turns strange and symptomatic, the relegation of his thought to marginality where it could have been considered as central enables the unfolding of orthodox positions in game studies of both instrumental and conventionally critical hue. This article remembers the profound challenge to conceptual work in the era of computer simulation that Baudrillard posed in his writings, a challenge perhaps too quickly forgotten in the model-building race of games studies' early years.
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