Abstract

The article examines the mobilisation of a local community after the creation of a religious attraction and a popular mountain trail in a protected and fragile context. Despite much research on the topic, the boundaries between spiritual or religious tourism and pilgrimage are still quite complicated. The research questions focused on the social reasons behind the growing invention and reinvention of religious places outside of liturgical celebrations and religious practices. Through a case study, the question of whether/how a religious attraction can give new meaning to a mountain tourist spot on the border of a UNESCO World Natural Heritage List Site is addressed, while also raising ecological issues.

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