Abstract
The study examined a relationship between social networking platforms and performance of virtual teams in Nigeria telecommunication industries. Opinions of one hundred and eleven virtual team members from three giant telecommunication firms in Enugu and Lagos, Nigeria participated in the study.MTN Nigeria, Globacom Nigeria and Airtel Nigeria were sampled using self-designed questionnaire. Two research hypotheses were tested. It was found out that that there was a significant relationship between types of social networking platforms used (Facebook, Skype, MySpace, Instagram. and Linked) in the workplace on performance of virtual teams {X2 (2) =211.108; p<.05}. Regression results indicated that the overall model fit five predictors (types of organization, team membership, job position, social networking platforms, and sex) was questionable (-2 Log Likelihood = 92.683) but was statistically reliable in distinguishing between virtual team performances X2 (5) = 54.352, p < .05). Useful recommendations that would enhance a synergy between virtual team members and healthy social network platforms were suggested.
Highlights
Virtual teams are groups of dispersed individuals who rely on communication and information technologies to interact
The present study sets out to determine if the performance of virtual teams can be improved by the use of social networking platforms
Social networking platforms were used as independent variable while performance of virtual teams was used as dependent variable
Summary
Virtual teams are groups of dispersed individuals who rely on communication and information technologies to interact. 85% of the respondents worked on virtual teams and 48% reported that over half their virtual team members were members of other cultures Such significant growth is not unconnected to factors such as globalization, distributed expertise, organizations' need for rapid product development and innovation, and improved networking and collaboration technologies that support e-collaboration (Ilgen, Hollenbeck, Johnson, & Jundt, 2005; Kozlowski & Bell, 2003; Mathieu, Maynard, Rapp, & Gilson, 2008). The present study sets out to determine if the performance of virtual teams can be improved by the use of social networking platforms. The present study will provide answer to this question; will there be a positive significant relationship between the use of social networking platforms in the workplace and performance of virtual teams?. H2: Type of organization, team membership, job position, social network platform and sex, will significantly predict performance of virtual teams
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