Abstract
ABSTRACT This paper examines the impact of the three organizational success factors–customer focus, innovation, and personnel commitment–on the business performance of Turkish firms. A survey instrument was developed and administered to the managers of the firms. The study found a significant relationship between the organizational success factors and business performance, where firms with high customer focus, personnel commitment, and innovation significantly outperformed those firms with low customer focus, personnel commitment, and innovation on a number of performance measures. High correlations among the three organizational success factors indicate synergistic relationships among them. This suggests that in order to achieve high performance and organizational success, firms need to “have a customer focus culture, must have personnel commitment, and must innovate.”
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
