Abstract
DSD as a service model is a traditional way of doing business for a number of consumer goods manufacturers, while representing a large fixed cost base for others which sometimes means no profits. This divergence regarding DSD has taken a winding path towards its maturing, and the debate resurges as customer power shifts take place. This paper reflects on the Latin American perspective, discussing the relevant considerations and issues that contribute to DSD effectiveness, and its evolution. It reviews the intrinsic shopper and customer factors, as well as variations in local/regional and multinational manufacturer perspectives regarding the opportunity and cost implications. As well as the impact that availability of market related information has on DSD management.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
