Abstract
Purpose This paper aims to explain how Travelport has responded to the trends and challenges of the travel industry by building a travel commerce platform. The platform facilitates travel commerce by connecting the world’s leading travel providers with online and offline travel buyers in a proprietary business-to-business travel marketplace. Design/methodology/approach The paper is based on information drawn from official information sources and relevant data from Travelport. Findings Travelport’s investments in unique airline merchandising capabilities, diverse hotel and car portfolio, innovative mobile and corporate travel technology and a pioneering payments solution positions it to service the world’s rapidly growing demand. Innovative technology enables access to branded fares and ancillary products from hundreds of different airlines, hotel properties, car rental products and much more. Originality/value This paper presents the perspective of a global distribution system (GDS) operator regarding trends and challenges affecting the travel industry and the transformation of traditional GDS to travel commerce platforms.
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