Recruitment communication practices in job adverts in Greece through a snapshot of internet sites for job vacancies

Abstract

Effective Human Resources Management (HRM) is a critical element of successful organizational operations. Thriving companies exhibit innovation, efficiency, flexible structure and require new skills in their organizations and in their human resources. An effective HRM policy includes a successful external communication process when seeking to attract the best job applicant. The purpose of this paper is to draw attention to the importance of human factors in the activities of organizations and examine the prevailing practices regarding on what employers offer and seek when advertise their job vacancies in Greece. Data were collected from online job advertisements in Greece. The results indicate that the common communication practices in job adverts in Greece could be improved to ensure that the best candidates are attracted and selected by these communication practices. For example, more information about the job description and equal opportunities policies could enhance the quality of this business communication process for recruiting personnel.