Abstract
Over the past decade, many academics and practitioners have written extensively on e-business strategy, yet the source of value creation in e-business is still not fully understood. This paper examines the recommendations made by the existing e-retailing literature and reviews e-business strategies suggested in some of the literature. It also provides future research directions of e-commerce strategies as well as issues that e-business companies should take into consideration when formulating their strategies. Copyright © 2007 John Wiley & Sons, Ltd.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
