REALIZATION AND PROTECTION OF THE RIGHTS OF SUBJECTS OF ECONOMIC RELAT ONS AS A COMPONENT OF A COMFORTABLE REGULATORY ENVIRONMENT OF THE DIGITAL ECONOMY

Abstract

The purpose of the study. The article examines the issues of improving the quality of the regulatory environment of the digital economy from the perspective of the implementation and protection of the rights of subjects of economic relations. The article analyzes the interdependence between digitalization and legal processes, which generates both new legal and technological opportunities, as well as related problems and barriers that complicate the exercise and protection of the rights and interests of subjects in a digital environment and pose challenges to legal science to overcome them. The purpose of the study is to identify legal structures and legal means that contribute to the elimination of obstacles and the creation of a comfortable regulatory environment for the digital economy. Conclusions. The author, as a result of the analysis of legal approaches and structures peculiar to digital turnover, comes to the conclusion that a reliable and comfortable legal environment for online interaction is a legal «space of trust», including the responsibility of its participants for the adverse consequences that may occur if they fail to fulfill their duties related to such interaction. Among the components of a comfortable regulatory environment of the digital economy, a special place is occupied by: digital (online) dispute resolution procedures, including the use of automated solutions using smart contracts, digital platforms in the field of protecting the rights and legitimate interests of subjects of economic relations; the use of high technologies in notarial activities. The author draws attention to one of the most acute problems of the digital age-the growing digital divide, the overcoming of which is directly related to improving the quality of the regulatory environment of the digital economy.