Abstract

This paper aims to investigate how social media use and gender affect beliefs in conspiracy theories on COVID-19 and how these beliefs correlate with the frequency and patterns of their use, as well as the distribution of population density in rural, town, and urban areas. I collected data from Valcon Project surveys, analyzing the usage of social media by citizens from six European countries (Italy, Germany, France, Spain, Poland, and Ireland) on issues like the origin of the COVID-19 pandemic spread. The findings, which take into consideration gender and population density, suggest that different social media platforms affected such beliefs in different ways (platform association), and this effect is also mitigated by the specific content of such conspiracy theories (content association).

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