Abstract

Chapter 1 describes how John F. Kennedy rose to power by articulating his own new nuclear strategy, which would use the latest advances in social and organizational sciences, combined with US superiority in nuclear weapons, to defend the United States’ national security interests. The foremost exponent of this strategy of “rational superiority” was Secretary of Defense Robert S. McNamara. The chapter then explains how this scheme was dealt a series of blows by Kennedy’s experiences during the Berlin and Cuban missile crises, which disabused him of the idea that nuclear superiority could be used to coerce the Soviet Union. Nevertheless, the Kennedy administration used the rhetoric of rational superiority to advance the Limited Test Ban Treaty and was planning to employ it as part of the president’s reelection campaign in 1964. Kennedy had not reconciled this gap between his public rhetoric and personal doubts at the time of his death.

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