Abstract

PurposeThe paper aims to reveal how rapid e‐learning technologies are allowing organizations to introduce e‐learning into situations where inflexibility and cost would have previously precluded their use.Design/methodology/approachThe paper provides a case study of Everyday Financial Solutions (EFS) which, together with Atlantic Link Ltd, won a UK National Training Award based on its experience in implementing e‐learning using rapid e‐learning authoring tools.FindingsThe case study reveals that induction training is now e‐learning based as is Financial Services Authority compliance training. EFS invested around £60,000 in products and induction training, but in two years since 2005 it is estimated that the reduction in design and delivery durations has saved £127,000. In addition, the need to create training environments has been removed and EFS training has saved more than £500,000 in IT effort.Practical implicationsThe paper describes how the success of the training is being shown throughout the business in improved staff retention and development.Originality/valueThe paper argues that the flexibility of self‐authored e‐learning means that EFS has a considerable competitive advantage when bidding for third‐party work.

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