Abstract

The concepts of management and organization are concepts that have existed throughout human history and are necessary for regular human life. Since people live in groups, management is needed to ensure the order of these groups, to establish a hierarchical structure, and to achieve goals and objectives. In order for these groups to reach their goals and objectives, someone (from within the group or outside of the group) needs to take a managing and guiding role. It is possible to state that these guides are leaders who can gather people around certain goals and objectives with their own beliefs and opinions, rather than being appointed by someone, who can influence and mobilize them. Therefore, the concept of leadership also emerges as a phenomenon that has existed in every period of history. For this reason, leadership styles and behaviors are important issues that need to be focused on, regardless of any field such as production, management, marketing, tourism, engineering. In this study, it is aimed to rank the recreational leadership factors of tourist guides in behavioral dimension according to their importance and to determine the most ideal organizational citizenship behavior model at this point. According to the results of the study, in which Entropy and Grey Incidence Analysis (GIA) methods were used, it was determined that the most important criterion in behavioral recreational leadership factors was “paternalistic leadership”, and the most ideal organizational citizenship model alternative criterion was "altruism". Therefore, it can be said that it would be more beneficial for the tourist guides, who constitute the sample group of the study, to exhibit leadership behavior at the paternalistic level and organizational citizenship behavior in the altruism dimension.

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