Abstract
Online English teaching remains prevalent post-pandemic, yet there is a significant research gap in assessing service quality during this period. Thus, this study employs a hybrid FANP and GRA method to evaluate critical factors sustaining high service quality in online English teaching in the post-coronavirus era. The FANP model highlights key contributors like professional employees, trustworthy staff, flexible transaction times, and a secure transaction environment. In contrast, GRA identifies personnel quality, responsiveness to customer needs, and a secure transaction mechanism as top factors. Individual customer needs and service facilities are of less importance in both models. This study’s primary contribution is proposing an integrated FANP and GRA approach to rank potential solutions for online English teaching service quality in the post-COVID-19 fuzzy context. The findings guide the online English teaching industry in maintaining service quality in future similar scenarios.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
