Abstract
This study investigated the hierarchical order of occupations by means of 10 evaluative criteria, and established the factorial structure of occupational stereotypes in a group of 82 Jewish pupils in South Africa, who rated 20 occupations on the Semantic Differential. Conclusions are: (a) the rank orders of occupations are highly similar irrespective of ranking criterion; (b) on the whole, professions tended to be ranked most favorably, and manual and unskilled jobs least favorably; and (c) occupational stereotypes were found to fall into four different categories, labeled (1) practical occupations with relatively high status; (2) unattractive occupations (semiskilled); (3) female occupations; and (4) occupations possessing power and influence.
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