Abstract
Using data from 19 countries of the European Monetary Union (EMU), this paper examines the nature of tourism performance and the ranking of countries according to given parameters in tourism in the period 2012-2017. As tourism cannot be analyzed as an isolated scientific discipline, it is necessary to use a multidimensional and multicriteria approach when studying and researching this field. For this reason, this paper implements a simple methodology for measuring tourism performance in EMU countries using the multicriteria PROMETHEE - GAIA decision model. The paper will, through the analysis of 8 parameters important for the development and evaluation of the tourism industries (number of foreign tourists, number of domestic tourists, quantity of hotel accommodation, cost of living, air pollution, population density, length of railway and number of airports), rank the mentioned countries and provide a deeper analysis of individual parameters. For the entire period of observing and reviewing the performance of the tourism industry, the results of the paper will outline the performance evaluation as well as policy recommendations and conclusions for further consideration and analysis.
Highlights
In recent years, the tourism sector has been expanding in most countries, especially in Europe
The aim of this paper is to present a PROMETHEE based differential multi-criteria approach for objective measurement and assessment of tourism performance at European Monetary Union (EMU) level presented by country
In order to reach the final ranking of EMU countries in terms of tourism performance, it is necessary to consider the output of the whole model
Summary
The tourism sector has been expanding in most countries, especially in Europe. According to WTO data in 2018, the growth rate of international arrivals was 5% or around 1.5 billion arrivals worldwide (UNWTO, 2019). All those numbers prove that tourism is one of the most dynamic phenomena in the world (Šušić & Đorđević, 2019). Europe is considered to be the most visited tourist destination in the world. In many European countries, there has been a significant increase in tourist arrivals in the last few years. According to the World Tourism Organization (UNWTO, 2017), Europe is the most attractive tourist destination, accounting for 51% of the world market
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