Abstract
Objective -To summarise the overall Minnesota Heart Health Program (MHHP) experience with Quit and Win smoking cessation contests. Setting - Minnesota, USA. Interventions -The 12 contests reported here differed somewhat over time and communities, but key elements were present in nearly all. Smoking was validated prior to entry and quitting was validated among potential prize winners. A large grand prize such as a family vacation was typically offered along with six to ten lesser prizes. Results - Contest participation varied substantially, ranging from 1 % to 5 % of the eligible smokers in the community. Contest outcomes tended to be encour aging with self-reported six to eight month abstinence rates of 21 % to 24% in the first three contests but a somewhat less favourable outcome in the most recent contest.
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