Abstract
This chapter summarises and discusses quantitative studies of New Age. It identifies three different kinds of quantitative studies to be common in New Age contexts, reviews, compares and discusses the most important studies in each group. There have been a few quantitative surveys of individuals identified as being New Age-oriented. The most well known study in this group was conducted by Stuart Rose in 1994–95. There are also other quantitative studies of religious participation, but where New Age or holistic spirituality was categorised together with New Religious Movements. The basic problem with all studies of New Age is the question of definition, as there is no common agreement about what New Age is. A subculture related to New Age, where different levels of engagement are visible, and where more research definitely is needed, is the area of alternative or holistic therapies. Keywords: holistic therapies; New Age; New Religious Movements; Stuart Rose
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