Abstract
Purchasing pattern of bakery products among working and non-working women in Central India: Effect of socio-economic factors
Highlights
Bakery products are items of mass consumption in view of its low price and high nutrient value
The significant associations were observed between the purchasing pattern of bread (p=0.000), biscuits (p=0.000) and cake (p=0.010) with the educational status of working and non-working women
The age group, family size, number of earning members and monthly income of working and non-working women did not show any association with the purchasing pattern of bakery products
Summary
Bakery products are items of mass consumption in view of its low price and high nutrient value. Shift in economic power and demographics and empowered consumers are expected to change consumer food preference. This trend is resulting in greater consumer expectations with regards to safety, quality, integrity and traceability of food across all emerging economics [1]. Consumption of bakery products was not in the Indian culture; with changing eating habits of the people and with rising western influence on food consumption patterns, bakery products today have got takers from all age groups in the country. With rapid growth and changing eating habits of people, bakery products have gained popularity among masses. The sector typically constitutes bread, cake and biscuits [2]
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