Public Trust in News Media

Abstract

This entry provides an overview of the research concerning trust in media, which emerged almost entirely under the label of media credibility. Initially, the crucial aspects of measurement, predictors, and consequences of trust in media are discussed. This entry argues that research should put additional effort into the theoretical consideration of the key variable of “trust in news media.” Furthermore, it would be worthwhile to focus on the external consequences of (dis)trust in media for other social fields, such as trust in other professions and social trust in general.