Abstract
The purpose of this paper is to present public speaking in the academic field within the contemporary context of the influence of social media public speaking videos. Today’s world context can be understood as containing certain particular features related to the way we expect public speeches to look like and to the way we understand that it is best for us to give them. The focus will be on the way lecturers and students in the academic field can benefit from incorporating elements of social media public speeches and style, and to use them as templates or as common references when the topic of public speaking comes into discussion. Public speaking skills can be used in plenty of domains and on plenty of occasions. A universal structure of a public speech can be the one including the components of ethos, pathos and logos, as proposed by Aristotle ever since ancient times.
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