Public diplomacy at the global level: The Alliance of Civilizations as a community of practice

Abstract

Innovative mechanisms of global governance are increasingly common, yet they defy easy categorization. The Alliance of Civilizations, a UN initiative that seeks to promote intercultural dialogue, is one such example. It is a hybrid entity that exhibits elements of networks, international organizations, and public–private partnerships, among other things. Only when we shift our gaze to its patterned activities do we discover that it might best be understood as a community of practice specializing in global-level public diplomacy. Practice-based analysis, therefore, allows a deeper understanding of the Alliance and, in turn, prompts a fresh consideration of an increasingly important form of diplomacy. I argue, in particular, that public diplomacy is not solely a national-level, state-oriented activity. In turn, this inquiry invites practice theorists to reflect on the degree of fit required to associate a unique social form with an identifiable set of patterned activities.