Abstract

PurposeTo identify some psychological and social variables that could enhance employees' adoption of total quality management (TQM) in an organization that chooses to implement the management philosophy.Design/methodology/approachA survey research was conducted, using 418 middle management staff, randomly drawn from some TQM and non‐TQM courier organizations in Nigeria. Respondents received standardized scales measuring perception of their leaders' leadership styles, organizational reward system and self‐report of personality attributes (psychological variables), along with items measuring gender, age, job tenure and level of education (social variables). They also responded to questionnaire items measuring the extent to which they practice TQM.FindingsCorrelation analysis show that higher level of maintenance leadership style along with lower level of performance leadership style, low levels of extraversion and neuroticism, higher level of education and shorter job tenure enhance subordinates' practice of TQM. t‐test results show that Employees in TQM organizations were significantly higher on perceived maintenance and performance leadership styles and reward but significantly lower on extraversion, neuroticism and psychoticism than their non‐TQM counterparts.Research limitations/implicationsAll measures were based on self‐report of the respondents and data were from only service organizations, thus, limiting generalizations of the findings.Practical implicationsImplementers of TQM in organizations in Nigeria should endeavor to put in place appropriate leadership styles, consider personality attributes, level of education and duration of working in any non‐TQM organization among other personnel issues for selection and retention in a TQM practicing organization.Originality/valueTQM is a management technique being adopted in Nigeria with some difficulties. The present study brings to focus psychological and social variables that could ease its implementation.

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