Abstract

Entrepreneurial failure not only causes external losses such as economic downturns and social network disruptions but also leads to profound psychological impacts. These psychological shocks can have long-term effects on the health of entrepreneurs, making the rebuilding of psychological resilience critical for their repair from entrepreneurial failure. Research findings indicate that the principles and techniques of positive psychology play a key role in aiding entrepreneurs in their repair from entrepreneurial failure. By cultivating internal psychological qualities such as resilience, optimism, and a quest for meaning, entrepreneurs can enhance their ability to withstand stress. This promotes psychological recovery and personal growth, enabling them to better cope with the challenges posed by entrepreneurial failure. Consequently, this approach improves the survival and success rates of entrepreneurial endeavors, contributing to the healthy, stable, and sustainable development of China's entrepreneurial talent pool.

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