PROPENSITY TO TURN OVER AMONG FEMALE EMPLOYEES – A STUDY ON KERALA STATE ROAD TRANSPORT CORPORATION

Abstract

INTRODUCTION:The world is changing, the economy is advancing day by day. Irrespective of gender both men and women have become part of economic development. It promises a blistering pace of growth in the productivity of each and every sector. Women's empowerment has become a significant topic of discussion on development economics. Women's empowerment shows the ability of women to contribute to the economic development and enjoy the rights to control and benefit from all resources. The role of women is the key to the overall development and growth of any country. It is the time to look around their comforts, their satisfaction, feelings, emotions and commitments because the negative result of all these factors leads to employee turnover and it will adversely affect the performance of the organization. Their Commitment and satisfaction are very much important for overall development of an entity. The practice of leaving a job can be observed regularly in all the organization due to several reasons. There is considerable evidence that money is often not the main reason behind employee turnover, even though it is one among the several factors for employee turnover. Keeping employees satisfied and ensuring their commitment is one of the key ingredients for the growth of an organization. The present study focuses on the effect of organizational commitment and job satisfaction on turnover of female conductors in KSRTC.KSRTC is a passenger transport corporation, providing bus services in Kerala and to neighbouring states Tamilnadu and Bengaluru. It was established by the Government of Kerala in 1965. It is high time that the Corporation as a whole has remittance supporting it in a big way. The earlier dependence on financial supporting from the central and state government has reduced. Even though the remarkable performance of the employees would have resurrected the Corporation to a great extent. Therefore, ensuring the smooth functioning of the Corporation, the investigation about the organizational attitude of the employees is needed. In the 21st century the role of women seems to have in various working fields. The role of the women as a conductor in transport vehicle is one among them. Even though KSRTC was started with male dominance, the decision to open the gateway to women force has become a history in 1990. In KSRTC, female employees show their presence in both administrative and operational workspaces. If we have a closer look at the gender balance in KSRTC, it shows that it is still male dominated. It is a fact that working women have to face certain challenges and problems by virtue of being a woman. The present study focuses on the effect of Affective, Normative and Continuance commitment and Job satisfaction on turnover among the female conductors working in Kerala State Road Transport Corporation.LITERATURE REVIEW:Job Satisfaction:Job satisfaction is defined as 'the extent to which peoples like or dislike their jobs' (Spector 1997). Organizational research shows that employees who experience job satisfaction are more likely to be productive and stay on the job (McNeese-Smith1997). (Irvine & Evans 1995) stated that there was a strong negative relationship between job satisfaction and behavioral intentions and a small negative relationship between job satisfaction and turnover. According to (Singh and Patiraj 1988) Job satisfaction refers to a person's feeling of satisfaction on the job, which acts as a motivation to work. Positive attitudes towards the job are conceptually equivalent to job satisfaction. At various times it has been linked to production, motivation, absenteeism, tardiness, accidents, mental health, physical health, general life satisfaction and job involvement. Job satisfaction is the function of the person's environment interaction. Job satisfaction covers both the satisfaction derived from being engaged in a piece of work, or in any pursuit of a higher order. It is essentially related to human needs and their fulfillment through work. …