Project Management as a Tool For Effective Formation of Innovative Library Media Space

Abstract

The purpose of the work is to study the role of project management as a key tool in the process of forming an innovative media space in libraries. The research is aimed at revealing methods, techniques and best practices in the application of project management for the successful development of the media space of the library, in particular at studying the processes of planning, implementation and evaluation of projects in the context of innovative initiatives. The research methodology is based on a set of general scientific methods of generalisation, systematisation and forecasting. In order to identify approaches to the forms and content of project management components in modern libraries, an aspect-by-aspect analysis of specialised literature was applied. The method of information diagnostics was used to study the state of the media space of libraries and innovative projects that have already been implemented or are planned in the library field. Scientific novelty. Emphasis is placed on changes in library practice in the context of growing demands for digital library services, and the need to integrate project management as a key tool for solving the problems of innovative library development and improving the quality of user service is actualised. Conclusions. It was found that the application of the project management methodology in libraries is due to the innovativeness, integration and complexity of tasks related to the introduction of modern digital technologies, the dynamic external environment of the modern library, the need to coordinate various types of resources (financial, time, professional) and to meet deadlines project. The necessity of integrating project management into library practice for effective formation of innovative media space in libraries, implementation of new digital initiatives for further development of the user service sphere was considered and proved. The methods, techniques and best practices of applying project management for the successful development of the media space of the library have been determined. General scientific methods of generalisation, systematisation and forecasting are used for the analysis and generalisation of specialised literature. Keywords. Innovative media space of the library, project management, digital library projects, digital transformations of the library, competencies of library specialists.