Abstract
Competition in the healthcare market leads to quality of medical services, optimization of medical service costs and retention of medical personnel. Optimizing patient service design in a clinic refers to the entire process of treatment from patient admission to discharge. Successful strategic and operational management is ensured by positioning leadership in a unified process. The chief physician must recognize that, in addition to providing personal services, his task is to continuously optimize processes in terms of medical quality, service quality, and cost effectiveness. Medical quality, service quality and economic efficiency should be coordinated and optimized.
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