Abstract
Macau, an internationally renowned gambling city, has experienced rapid growth in casino space expansion and tourism since 2002 when the new Macau SAR government liberalised gambling. Despite the impact of COVID‐19 on the city's economy over the past three years, infrastructure construction and remodelling of casino resorts continue. This study focuses on the spatial production of casino resorts and tourist identity in Macau's Cotai Strip. Methodologically, the study conducts an assemblage analysis to interpret the data collected mainly through participant observation and in‐depth interviews. The research findings show that the Cotai Strip homogenises the human and non‐human elements through the repetitive rhythms of buildings and multi‐tiered enclosed territorialisation. The identity of Macau casino tourists emerges from their interactions with other components within the Strip assemblage. The emerging identity is defined as a post‐postmodern flâneur, characterised by their programmed and controlled tourist activities and their intensified visual sensations and photographic gazes.
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