Abstract
The export of Chinese cultural products has been enabled by voluntary acts of translation and dissemination, showcasing prosumerism where consumers influence media production and co-opt production functions held by cultural industries. In this paper, I delve into the industry reception of such prosumer activity and its effects on the transnational diffusion of Chinese cultural products.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have