Abstract

This article investigates the links between privacy experience, privacy perception, political ideology, and online privacy concern associated with data collection. We used data collected in 2010 from more than 14,000 internet users from 26 European countries. Our results show that there are several (individual, contextual, and macro) aspects that simultaneously affect concern over online privacy. In the present article, we show that individuals who have experienced invasions of their privacy in the past are not those who are most concerned about privacy. An important source of concern over online privacy seems to stem from knowledge of an acquaintance’s bad experience combined with personal bad experience. Hearing about online privacy issues from acquaintances or via the media is also associated with heightened concern over privacy. Our results also show that individuals on the far left and those with a broad privacy perception are those who are most concerned.JEL classification: C01, O33.

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