Pristupy k hodnoteniu výnimočnosti podniku

Abstract

In recent years, the process of globalization and the pressure to achieve and maintain competitiveness on the domestic and international stage, has started the need to achieve success and excellence represented by the term Business Excellence. Emphasizing the responsibility of the company’s behavior towards society and the environment is comfirmed by the adoption of the concept of corporate social responsibility (CSR). The aim of the paper is to identify the starting points of the methodology serving for assessing the state of Business Excellence in relation to CSR. The aim is to be achieved on the basis of an analysis of existing approaches to assessing the state of Business Excellence in relation to the concept of CSR. The key finding is that the existing approaches have drawbacks. This generates the space to create a new methodology, the creation of which is necessary to avoid similar weaknesses. Equally important tasks are identifying internal and external factors affecting the condition of Business Excellence, including CSR areas for the needs of the assessment of Business Excellence. After completion of these tasks, the starting points of the methodology serving for assessing the state of Business Excellence in relation to CSR are to be presented in conclusion.