Abstract

Presidents go public frequently to increase their success in Congress. Yet scholars know little about when presidents speak within the legislative process or why. If presidential speeches are indeed a source of power for presidents, then presidents are likely to use them throughout the legislative process, not speak only to affect final passage. We argue that presidents speak generally to meet broad electoral and political goals, but target speeches according to their goals at each stage of the legislative process: to frame the debate at the agenda-setting stage, to push bills out of committee, and to finalize support from legislators at the roll call stage. We analyze 116 bills between 1989 and 2004, supplemented by Bush Library archival data and a case study of the Clean Air Act Amendments of 1990. The results illustrate that presidents speak mostly at the agenda-setting and roll call stages and presidential attention at each stage varies by informational cues provided by the larger political environment.

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