Abstract
Series Foreword by Robert Denton, Jr. Introduction: The Limits of Press Conference Reform The Adversarial Relationship Evolution of the Adversarial Press Conference Persuasion and Accountability: Press Conference Goals The Press Conference Agenda The Press Conference Structure Good Questions and Good Answers Reagan and the Press: Establishing the Benchmark A Criticism of the Opening Salvo The Jelly Bean Lottery: An Experiment in Tepidness Selected Bibliography Index
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