Abstract

<p class="MsoNormal" style="text-align: justify; margin: 0in 0.5in 0pt; tab-stops: -27.0pt;"><span style="font-size: 10pt; mso-bidi-font-style: italic;"><span style="font-family: Times New Roman;">This is a conceptual as well as a research-oriented paper on the need for a strategic rethinking of business education from middle and high school, to the college undergraduate level. Case studies, interviews, discussions with teachers and school administrators and participation in school advisory councils were the evidence used to demonstrate the urgency for research on this topic. Overall, the findings substantiate the importance of aligning the pedagogy with the needs of the marketplace. Resistance from faculty and school administrators as well as state standards and funding criteria are some of the deterrents to change. This work informs policy makers, teachers and school administrators of the need to streamline the middle and high school business curriculum with the college curriculum and to align the study of business with the current needs of the workplace and society.<span style="mso-spacerun: yes;">    </span></span></span></p>

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