Abstract
ABSTRACT Previous podcast studies have examined motivations and gratifications for why consumers listen to podcasts, but there has been very little examination into why listeners choose to listen to daily news podcasts specifically and what gratifications they receive from consuming these podcasts. This preliminary study aimed to examine why audiences choose to listen to daily news podcasts and what gratifications they receive from listening to this emerging form of journalism. In addition, this current study provides a foundation for future researchers to use when exploring this topic.
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