Abstract
Purpose Jihadist terrorism is one of the most important current global issues. Terrorism is an instrument of fear and fear an instrument of news. The purpose of this paper is to understand the difference in propaganda between the most powerful terrorist groups and the association with the Islamic State group (ISIS). Design/methodology/approach This cross-sectional study has been carried out on the usage of propagandistic material. For the analyses, two different groups have been created, propaganda emitted from the Islamic State group and propaganda from the other main terrorist groups (Boko Haram, Taliban, Al-Qaeda). Findings It has been proved that there are significant differences between the Islamic State propaganda and the other main groups. Originality/value This study has been conducted in order to provide a comparison of the propaganda content of the main jihadist groups.
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